
Launching a new business or re-evaluating your current marketing strategy? It is crucial to set up an effective marketing and sales strategy to ensure the success and growth of your company.
Our advisors can help you prepare your marketing plan by pointing you to the best resources at your disposal for identifying commercial development opportunities.
» Contact us today to quickly get answers to your questions and receive a free assessment in order to set up an effective marketing plan that will result in sales.
By phone
Online: Fill out the form
Good to know
In Quebec, online shopping is gaining popularity, and e-commerce offers enormous potential for companies looking to grow their revenue.
Before getting started, it is important to identify strategies for reducing the risks to which you and your customers are exposed when you do business online.
Our advisors can guide you in the necessary steps to ensure your company’s compliance with the laws and regulations in force and point you to useful resources to start your online sales off on the right foot.
» Contact us today to learn more about the best e-commerce practices for your business project.
By phone
Online: Fill out the form
Free online resources
QUICKLY FIND THE INFORMATION YOU NEED TO PREPARE YOUR MARKETING PLAN
Discover our range of free, practical tools to learn about financing and training programs for starting a business and about the organizations that can help you prepare a solid marketing plan.
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COVID-19 Programs and Measures – Self-employed workers | Employees
Consult this updated directory of key programs and measures intended for self-employed workers and employees to help them through the COVID-19 pandemic.
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Financing programs for recruitment and employability in the construction industry
Discover the main financing programs available for hiring and training employees in the construction sector.
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COVID-19 Programs and Measures – Large businesses
Consult this updated directory of key programs and measures available to large businesses to weather the COVID-19 pandemic.
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COVID-19 Programs and Measures – NPOs
Consult this updated directory of the main programs and measures available to help NPOs cope with the COVID-19 pandemic.
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COVID-19 Programs and Measures – Startups | SMEs
Consult this updated directory of key programs and measures available to start-ups and SMEs to address the COVID-19 pandemic.
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Directory – Loan garantees
A government-backed loan guarantee could help you attract creditors.
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Directory – Loans and cash advances
Explore these loans and other borrowing possibilities for your new or existing business.
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Directory – Equity investments
You could be able to attract equity investments to carry out your start-up, expansion or innovation projects.
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Directory – Tax refunds and credits
Tax refunds and credits can help reduce your overhead costs.
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Directory – Grants, contributions and financial assistance
You could benefit from public or private funds in the form of grants, contributions and financial assistance to carry out your business project.
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Directory – Wage subsidies
These wage subsidy programs could help you recruit the ideal employee for your project.
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Finance your growth
Consult this directory of the main financing programs available to finance the growth of your business.
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Finance your startup
You could take advantage of these financing programs to start your business.
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Finance your R&D/innovation
You could carry out your R & D / innovation projects by using these financing programs.
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Finance the hiring and training of employees
Discover the main financing programs available to hire and train your employees.
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Finance the purchase, lease or modernization of goods or equipment
Consult this directory of the main funding programs available for the purchase, lease or modernization of goods or equipment.
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Finance your sustainable development projects
You could receive financial assistance to carry out a sustainable development project within your company.
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Finance your exports
See what are the main financing programs available to support your export projects.
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Finance a patent, a license or a new technology
You could receive financial support to get a patent or a license, or apply a new technology.
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Finance pollution reduction or increased energy efficiency
You could get financial support to reduce pollution or increase your energy efficiency.
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Finance your productivity
Increasing the productivity of your business could be made possible through these financing programs.
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Finance the sale or closing of your business
Find the main financing programs available to help you sell or close your business.
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Finance your working capital
You could use these financing programs to increase your working capital.
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Finance the implementation of safety or quality control standards
You could receive financing for the implementation of safety or quality control standards.
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Finance your sales growth in Canada
Explore the financial resources available to help you increase your sales in Canada.
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Finance your business transfer
See where to find financing to help you succeed in transferring your business.
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Finance your marketing
Review the list of the main financing programs available to market your products and services.
SUPPORT PROGRAMS AND SERVICES
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Licensing opportunities
You can partner with R&D experts to commercialize their existing patented technologies.
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ENERGY STAR certification
If your business produces or supports energy efficient products and systems, you could qualify for ENERGY STAR certification.
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Accompagnement-conseil stratégique
Take advantage of this free program and receive strategic support to accelerate the growth, productivity and competitiveness of your business.
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Smart Tech
Learn about Internet and technology consulting services that can help you develop an online strategy and increase your productivity.
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Canada Post — Solutions for Small Business
Find out about business solutions that could help your small business manage shipping, e-commerce, marketing and more.
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Digital Accelerator for Innovation and Research
If you are a high-tech entrepreneur, this accelerator can help you use cloud-based compute-and-storage resources to help commercialize your products.
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Canada's law on spam and other electronic threats
Get information on Canada's anti-spam law and how it affects your business
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Innu Business Development Centre
Promote your company in the Innu Business Registry and find Innu businesses that are offering the goods and services you need.
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Trademarks
Find out what trademarks are, why they are important to business, and how to file for one.
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Canada Brand
If you produce, package or market Canadian agri-food, agriculture products, fish, or seafood, you can make your goods stand out by adopting this branding strategy.
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Agri-Food trade services for exporters
Find support for the marketing and export of your agri-food products.
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Canadian Signature Experiences
If your Canadian tourism business provides a unique experience for travellers, you could get a chance to market your product for free to key countries.
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Tourism toolkits
Use these free toolkits to grow and market your Canadian tourism business.
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Canadian Trademarks Database
Before you apply for a trademark, search this database for active and inactive trademarks registered since 1865.
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Environmental technology verification
Find out how you can get your new environmental technology accepted, both nationally and internationally.
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Office de la protection du consommateur
1 888 672-2556
Services offered:
Operating permits - Rights and obligations
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Organisme de Certification Québec-Vrai
819 693-4646
Services offered:
Certifying organic products
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Canadian General Standards Board (CGSB)
1 800 665-2472, 819 956-0425
Services offered:
Standards Development - Certification and Qualification Programs - Notification of Standardization Activities
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Competition Bureau Canada
1 800 348-5358
Services offered:
Registration - Laws and regulations
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Lanaudière Économique
450 365-9218
Services offered:
Coaching - Training - Business transfer
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GS1 Canada
1 800 567-7084, 514 355-8929
Services offered:
Implementation of e-commerce supply chain standards (Bar Codes - Products images)
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Canadian Internet Registration Authority (CIRA)
1 877 860-1411
Services offered:
Domain names registration
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Indigenous Tourism Association of Canada (ITAC)
1 604 351-1028
Services offered:
Coaching - Growth - Financing - Marketing and sales - Networking
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Agoralliance
514 705-5042
Services offered:
For immigrant entrepreneurs: Coaching - Growth - Start-up - Market Research - Training - Mentoring - Networking - Tutoring - Monitoring
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First Nations of Quebec and Labrador Economic Development Commission (FNQLEDC)
418 843-1488
Services offered:
Coaching - Growth - Startup - Sustainable development - Busines plan - Training - Managing - Marketing and sales - Mentoring - Business plan - Networking
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Business centre RezoMont
+1 438 408-1144
Services offered:
Office space and meeting room rental - Virtual offices and business address - International business support - V.I.E Coaching - FDI consulting (national and international)
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Accelerated Growth Center
514 873-6708
Services offered:
Coaching - Growth - Business plan - Export - Financing - Marketng and sales - business plan - Consulting services
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Colloquium
418 907-9343
Services offered:
Training and seminar - Networking
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RFP Alert Services
514 948-0488
Services offered:
Government calls for tenders monitoring - Public procurement
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Entreprises Québec
418 644-0075|1 800 644-0075
Services offered:
Information on Government Programs and Services - Laws and obligations - Financial Assistance - Starting a Business - Human Resources - Foreign Trade - Innovation
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Interactive marketing plan – Desjardins
Use this tool to set your strategic business goals, build a market research report, and develop your marketing strategies.
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Create your marketing strategy
Identify clients to concentrate on and your key objectives for reaching them, and learn what to include in your marketing strategy.
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Price lists, estimates, quotations and tenders
Learn how to draw up a price list, prepare proposals and estimates, price a contract bid and present your prices to your customers.
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Group your customers into market segments
Learn how to group your customers into market segments to better understand what they really want, and how to gain valuable customers.
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Target the right people in an organisation
Learn how to identify and contact key decision makers who may buy your products or services.
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Forecast and plan your sales
Learn how to develop sales forecasts and plans.
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Write a marketing plan
Find out what key areas you should consider and what to include in an effective marketing plan.
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Close and follow up the sale
Find out about all the steps involved in closing and following up on a sale.
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Customer relationship management
Find out about the pros and potential cons of customer relationship management and how to implement it in your business.
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Price your product or service
Find out how to set a pricing strategy and how to study your costs and pricing to ensure that your business is profitable.
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Branding – the basics
Find out how to create and manage a brand, and set a budget to promote it.
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Plan to sell
Learn how to set up your sales processes and get tips on generating sales leads and turning them into meetings.
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Identify and sell more to your most valuable customers
Identify your most valuable customers and get tips on selling more and attracting new higher-value ones.
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Recruit and manage salespeople
Learn where to find salespeople, the importance of the recruitment interview and how to institute a commission structure to encourage high sales.
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Use design in your business
Find out how design can benefit your business, from product to business strategy development, and how to manage the process and measure its success.
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7 low-cost marketing strategies to implement now
Learn how to get the most impact from your marketing dollars and how to promote your business on a small budget.
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Advertising tips
Consult this list of helpful tips to keep in mind when you are developing an advertising campaign for your business.
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Developing a company brochure
Learn how to work with printing or graphic design suppliers.
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Fairtrade certification and labelling
You can get a licence to use the Fairtrade label on the products you sell or find Fairtrade suppliers for your own business needs.
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Increase sales
Find out about the different options available to you to increase your sales.